top of page
Palm Leaves Shadow
20241006_183206.jpg
text image asking whats stopping you.png

Artists, you’ve got the talent.

hand drawn arrow.png

Now let's build the business to match.

Because owning the business side of your art matters as much as creating it.

 Let’s chat for a moment.

With over 20 years of experience in business development, marketing, and as both an artist and gallery owner representing nearly 100 artists, I’ve seen the business struggles firsthand. I get it.

 

I have put together a straightforward, step-by-step resource that addresses the questions and challenges I hear most often, all in one place. This guide is designed to become a trusted resource, guiding and supporting you as you grow your art business

 

Does any of this feel familiar to you?

🔴 You pour your heart into your work, but still not reaching the people who'd love it most.

🔴 Pricing feels like a guessing game—you’re never quite sure if you’re asking too much or too little.

🔴 Approaching galleries feels out of your comfort zone, and you’re not sure where to start.

​​​

🔴 You’re wearing every hat—artist, marketer, salesperson, and accountant—and it is a bit overwhelming.

🔴 Unsure of how to differentiate a scam from a legitimate sales lead?

If any of that resonates with you, this guide can to help you navigate the business side of art in a way that aligns with your vision and goals. You can work through it at your own pace and take the steps that feel right for you.

I’m deeply passionate about nurturing creativity and encouraging others, so—please don’t hesitate to reach out with any questions!

Are you ready?

Leaves Shadow

The Art of Selling: A Business Guide for Artists

This course is designed with you—the artist—in mind.

 

My goal is to keep this course affordable while still providing real value to artists who want to strengthen their businesses.

Here’s What You’ll Learn:

  • Turn Your Art into a Brand: Learn how to find your niche, understand the true value of your work, and create a brand that aligns with your artistic vision.

  • Price Your Work with Confidence: No more second-guessing. You’ll master the art of pricing so your collectors see the value while you honor your effort.

  • Transform Your Website into a 24/7 Gallery: Build a professional online presence that doesn’t just showcase your art but actively helps you sell it—even while you sleep.

  • Learn to Make Gallery Connections: Approach galleries with confidence and professionalism, and learn how to present yourself in a way that makes them take notice.

  • Protect Your Art and Income: From choosing the right business structure to managing taxes and contracts, I’ll guide you step-by-step so you’re ready for anything.

  • Plan for Long-Term Success: Create your personalized business and marketing plans, and gain tools designed to help you thrive for years to come.

Exclusive Early Supporter Discount:
For a limited time, this entire course is currently available for $197 (analyst valuated at over $2,500)

 

Since you are investing in your business, this course is also an eligible tax deduction - so save your receipt!​

➡️Why This Course Is Different:


This isn’t just a quick course about selling art; it’s a Comprehensive Guide that will equip you with the tools and downloads you need. Lifetime access and learn at your own pace. If you would rather binge-learn or take it slow and steady, the choice is yours.

Are you ready?

 

hand-drawn arrow image pointing down
Leaves Shadow

Notes of Heartfelt Appreciation

W. Koniakowsky, CA

"I can testify that Melissa is amazing strategic thinker and business person. And she’s an artist and understands that world - she’s uniquely qualified to be in this role."

V. S, TX

Top Gallery Seller 2023

"Melissa Mitchell’s professional guidance has been invaluable in growing my art business. Her expertise and support have provided the direction and clarity I needed to take my work to the next level."

V. Lavato, TX

"Working under Melissa's guidance at the gallery has truly been a transformative experience. Her mentorship helped me grow from a novice artist, unsure of my abilities, to someone confident in presenting and selling my work. Through her valuable advice and support, I’ve learned not only how to refine my craft but also how to navigate the professional side of the art world. Melissa’s approach is both encouraging and insightful, and her passion for nurturing artists has been instrumental in my development. I’m incredibly grateful for her influence on my journey."

L.Woods, TX

"Melissa, you and your gallery are a delight! Not only the piece of your art that I purchased, but the other artists that I met while visiting there. Art is a gift straight from the heart. Thank you for sharing your gift."


Where Creativity Meets Strategy!

The Art of Creation:

Artist | Graphic Designer | Gallerist | Mentor


Creating expressive art & unique brands.
Empowering artists through mentorship & online courses.
Open to collaborations.
© Melissa Mitchell Art

image of Melissa Mitchell, course creator and instructor

​​My passion for fine art, design, and education is at the heart of everything I do. Whether you're seeking bespoke artwork, innovative design solutions, or guidance to grow your creative career, this space is designed for artists and art enthusiasts alike.

​​​​​​​​​​​By blending the beauty of creation with strategic business insights, I offer unique fine art pieces, custom design services, and educational resources to help artists thrive as creative entrepreneurs.

Let’s embark on this creative journey together—where artistry meets innovation to elevate your vision.

© 2018 by Melissa Mitchell

bottom of page